Content Strategist (Stamford) Job at Insight Global, Stamford, CT

clBhdFBTdEt6c3ErREtCckF2eTV2eHBzdUE9PQ==
  • Insight Global
  • Stamford, CT

Job Description

About the Company

Our large CPG client is looking for a content strategist that is responsible for leading content strategy across key online retailers like Amazon, Walmart.com, Target.com, and Ulta.com for this company's product portfolio.

About the Role

This role defines retailer-specific content standards, translates brand campaigns into optimized digital assets, and manages the full content production workflowfrom briefing creative teams to delivering final assets. The strategist also builds content toolkits for launches, partners with PIM/DAM teams to ensure proper asset management, and uses performance data to drive ongoing optimization through strategic updates. The goal is to create compelling, consistent product pages that educate shoppers and drive conversion. This will be based in Stamford, CT 3x a week.

Responsibilities

  • Define retailer-specific content standards
  • Translate brand campaigns into optimized digital assets
  • Manage the full content production workflowfrom briefing creative teams to delivering final assets
  • Build content toolkits for launches
  • Partner with PIM/DAM teams to ensure proper asset management
  • Use performance data to drive ongoing optimization through strategic updates
  • Create compelling, consistent product pages that educate shoppers and drive conversion

Qualifications

  • 7+ years of experience in digital marketing, content strategy, brand marketing, or a creative agency role

Required Skills

  • Strong understanding of the content requirements and best practices for major retail platforms (Amazon A+, Walmart Rich Media, Target Enhanced Content, etc.)
  • Familiarity with PIM/DAM/Syndication systems (e.g., Salsify)
  • Clear understanding of SEO principles as they apply to the digital shelf
  • Ability to build strong relationships and influence across different functions (Brand, Sales, Agency partners)
  • Ability to translate brand marketing language into clear, actionable direction for a creative agency, and can articulate the unique needs of a retailer to the Brand team
  • Direct experience writing effective creative briefs
  • Highly organized, detail-oriented, and can manage multiple complex projects simultaneously
  • Experience creating pivot tables and power queries

Preferred Skills

  • Experience with CPG or beauty brands
  • Experience with Profitero

Job Tags

Part time,

Similar Jobs

Afni

Call Center Representative Job at Afni

 ...represent one of the nations top insurance providers by taking inbound calls from warm leads to close the deal on insurance sales. You will...  ...and 4 weeks of continued training. Available to work 8-hour shifts any day of the week (40 hours/week), including weekends and some... 

BOAB Ventures

Entry-Level Recruiter with Security Clearance Job at BOAB Ventures

 ...of forward-thinking organizations. From securing world-class C-level, VP, and senior professional talent to providing Recruitment Process...  .... What Youll Do: Were looking for a motivated and curious Entry-Level Recruiter to join our growing team! This is an excellent... 

Go Spindle

Paraprofessional - Palmdale, CA Job at Go Spindle

Job Description Job Description Help support classroom learning and student development in a school setting. This contract position provides an opportunity to work directly with students and contribute to their educational success. Preferred Experience & Qualifications...

Wellstar Health Systems, Inc.

Polysomnographer Reg - Sleep Tech Job at Wellstar Health Systems, Inc.

 ...can serve with compassion, pursue excellence and honor every voice? At Wellstar, our mission is simple, yet powerful: to enhance the health and well-being of every person we serve. We are proud to have become a shining example of what's possible when the brightest... 

Impact Fire Services

Fire Alarm Designer Job at Impact Fire Services

 ...Job Description Operations - Design - Fire Alarm Designer \n Why work with us?\n At Impact Fire, we are a group of hardworking...  ...training opportunities with company reimbursement. \n Apprenticeship programs for fire sprinkler, fire alarm and inspection positions...